Our Team

Bruce Good

Executive Director, Center for Business Innovation, Conference Board of Canada

Bruce is an innovative, high-energy executive who brings top leadership skills and creativity to the Conference Board.

He joined the organization in January 2012, having worked for Canada’s Research-Based Pharmaceutical Companies (Rx&D) for three years as vice president, Stakeholders & Partnerships. In that capacity, he was responsible for maintaining positive relationships with key healthcare and economic stakeholders across the country.

Prior to Rx&D, Bruce resided in Montreal and worked with IMS Health, the world’s health authority on data analysis and disease states, where he was the President and General Manager for Canada for five years.

His leadership credentials are truly impressive, with 20 years of executive level experience in sales, service and communications, contributing to several well-known companies, including Rogers AT&T Wireless, IBM Canada, Nortel and Bell Canada.

In addition to his extensive private sector background, Bruce has also been involved with several not-for-profit Boards including the United Way, The Arthritis Society – Quebec Region, the Juvenile Diabetes Research Foundation, and the YWCA. He earned a Bachelor’s degree from McMaster University and is also a Lakefield College School Alumnus.